Softgiving exists to enhance the relationship between non-profits and their donors by revolutionizing the way people can give.
Our story? We worked with many non-profits and honestly, we were frustrated with the lack of options and the high transaction fees that detracted from their cause. There had to be a better way for people to give and for non-profits to grow. So, softgiving was built to make giving a regular part of everyday life. Alone we cannot do much, but together we can do a lot with a little.
The people behind the magic
With backgrounds in nonprofits, fintech, and payment processing, our diverse team has the expertise needed to revolutionize the way people give. Get to know the softgiving family.
Prior to softgiving, Matt served as the Regional Payment Association Director at SHAZAM®, a national card network, where Matt played an integral role in building teams, payment security and emerging technologies. Matt has over 10 years of fundraising experience and has served on the Ankeny, Iowa School District Foundation Board of Directors, the NACHA – The Electronic Payments Association® Product and Innovation Standing Rules Group, and Innovative Payments Alliance.
Vice President of Business Development & Sales
David oversees softgiving’s business development and is a financial technology pioneer and entrepreneur. David is also a bestselling author, international speaker, corporate trainer, and executive coach, who has spoken in front of thousands of audiences over three decades.
Prior to softgiving, David founded Goldleaf Technologies, a leading provider of electronic payments software and online banking services to independent financial institutions in the United States. David was also instrumental in establishing electronic banking and payment systems for community banks.
Vice President of Operations & Product Management
Prior to softgiving, Gil served as Vice President of Product Management at Q2 Software and the Senior Manager of Risk Management and Business Operations at Jack Henry and Associates where he led risk management for a top ten direct merchant portfolio and reporting, billing, auditing, and legal operations.
Director of Operations
Prior to working with softgiving she provided community involvement services for local non-profits, as well as sales, marketing, data testing and product research for local startup companies. She also managed a Skeeball league.
Estel was the Professional Services Manager at Jack Henry and Associates, LLC, overseeing the implementation process of major enterprise bank applications in an SaaS environment. Previously he also worked as the Senior Quality Assurance Engineer specifically on the ACH applications, ensuring the software followed all ACH rules, accuracy and consistency of software testing.
Chief Technology Officer
Also an Iowa native and taco-lover, Levi is the Oz behind the curtain to help bring softgiving to life.
Jessica Trundley Washington
Prior to her role with the Federal Reserve Bank of Atlanta, she was the Senior Vice President of Association Services at Payments First. A graduate of Florida State University, Jessica has always been in the fin tech space and brings deep knowledge of payments, banking and policy to the Softgiving team.
We are the only ones offering these options for donors to give and interact with their favorite organizations. We don’t require you to change your existing payment processes, but instead act as a supplement to provide new options for people to give directly to your cause.
Best part? Our transaction fees are at least 50% lower than the average – which means you get more options while keeping more in your pocket.
We’re on a mission to change the way nonprofits and donors connect. Join us.